Tally
FreemiumFree-first form builder with unlimited forms and responses
About Tally
Tally is a SaaS form builder founded in 2020 in Belgium by two founders, built on a radical free-first model: unlimited forms and unlimited responses at no cost, forever. G2: 4.6 stars. The free tier is the most generous in the form builder market — no submission caps, no form limits, no watermarks on free. Pro plan is $29/mo and adds custom domains, file uploads, Stripe payment collection, Notion integration, and form analytics. The editor uses a Notion-like block-based UX that feels familiar to anyone who has used Notion — you build forms by typing and adding blocks, not dragging form fields around a canvas. Conditional logic, multi-page forms, and hidden fields all work on the free tier. Integrations include Zapier, Make, Google Sheets, Airtable, Notion, and Slack. Reddit users recommend Tally as the direct Typeform replacement for anyone unwilling to pay Typeform pricing for basic forms. The main limitations: no HIPAA compliance, no approval workflows, no advanced team management. File uploads and payment collection require Pro. Compared to Typeform: Tally is free for unlimited use, has a modern block editor, but lacks the conversational one-question-at-a-time format that drives Typeform completion rates. Compared to Google Forms: Tally has better design and conditional logic with no account requirements for respondents.
Key Features
Pricing Plans
Free
- Unlimited forms
- Unlimited responses
- Conditional logic
Pro
- Custom domain
- File uploads
- Stripe payments
- Analytics
Pros
- Truly unlimited free tier — no submission or form caps
- Clean Notion-like block editor UX
- No account required for form respondents
- Conditional logic available on free tier
- Good Zapier and Notion integrations
- Simple and fast form creation
Cons
- Payment collection and file uploads require Pro plan
- No HIPAA compliance or enterprise security features
- No conversational one-question-at-a-time format
- Limited analytics on free tier
- No approval workflows
- Smaller template library than JotForm
Best For
- Teams that need unlimited form submissions without paying — the free tier is uniquely generous
- Notion users who want a form builder that feels native to their existing workflow
- Solo creators and small teams replacing Typeform to avoid per-response pricing
Not Ideal For
- Healthcare teams requiring HIPAA compliance — JotForm is the right tool there
- Teams that need the conversational one-question-at-a-time format for high-stakes lead gen
Potential Deal Breakers
- File uploads and payment collection locked behind $29/mo Pro plan
- No HIPAA compliance — cannot be used for medical or regulated data collection
- Lacks the conversational UX that makes Typeform effective for high-conversion lead generation
Data & Privacy
Belgian form builder. Data hosted in EU. No AI training, no data selling. Response data fully exportable. GDPR compliant as EU company. Privacy-first approach.
Who Is This For?
Hands-on tested 2026-05
Signup Experience
Free signup with Google or email. No credit card required ever on the free plan. First form is live within minutes of signup.
For Home Users
Best free form builder available. No branding on free tier is a huge differentiator. Notion-like editing experience feels natural and modern.
For Business Users
Excellent for teams needing clean, unbranded forms without the cost of Typeform. Pro plan is reasonably priced for teams needing logic jumps and integrations at scale.
Our Verdict
Tally has the most generous free tier in the form builder market and the block editor UX is genuinely good. If you need unlimited forms and responses at zero cost, nothing else comes close. Payment collection and file uploads requiring Pro is the main friction point. For most internal and external form use cases, the free tier covers everything.