Typeform
FreemiumBeautiful forms that feel like conversations
About Typeform
Typeform is a form builder that presents one question at a time in a conversational interface. Known for dramatically higher completion rates than traditional forms. Used for surveys, lead capture, quizzes, and research.
Key Features
Pricing Plans
Free
- 10 questions/form
- 10 responses/mo
- Basic logic
Basic
- Unlimited questions
- 100 responses/mo
- Custom branding
Plus
- 1000 responses/mo
- Custom domain
- Remove Typeform branding
Business
- 10000 responses/mo
- Priority support
- A/B testing
Pros
- Most beautiful form UX available
- Higher completion rates than traditional forms
- Powerful logic jumps and branching
- Great for surveys and research
Cons
- Very expensive for response volume you get
- Response limits on all plans
- Free plan barely usable (10 responses/mo)
Best For
- Lead generation with high completion rates
- Customer research surveys
- Interactive quizzes and assessments
Not Ideal For
- High-volume data collection
- Simple contact forms (use Tally or Google Forms)
- Budget-conscious teams
Data & Privacy
Barcelona-based form builder. EU data hosting available. AI features process form content. Response data fully exportable. GDPR compliant as EU company. SOC 2 Type 2 certified. No data selling.
Who Is This For?
Hands-on tested May 2026
Signup Experience
Email or Google signup with no credit card required. Free tier allows 10 responses per month. Form builder uses a conversational one-question-at-a-time format. Templates cover surveys, quizzes, lead gen, and registrations. Logic jumps and conditional branching available on free plan in limited form.
For Home Users
Free tier is workable for occasional personal surveys but the 10-response cap is restrictive. Forms look far more polished and engaging than Google Forms. Great for one-off questionnaires or feedback collection where presentation matters.
For Business Users
Basic at $25/mo unlocks 100 responses and integrations. Plus at $50/mo removes branding and adds logic features. Business at $83/mo gives 10K responses and priority support. Significantly more expensive than simpler tools but completion rates are measurably higher with the conversational format. Right for lead gen and research where response quality matters.
Our Verdict
Typeform makes beautiful forms that people actually complete. The conversational interface is genuinely different and effective. But at $50/mo for 1000 responses, you're paying a premium for aesthetics. Tally offers similar functionality for free. Jotform offers more responses for less. Choose Typeform when completion rate and brand impression matter.