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AWeber Pricing 2026: Plans, Costs & Best Value

Email marketing and automation made easy. AWeber offers 2 pricing tiers for teams of all sizes.

4.2
Editorial Rating

Lite

$12.49/user/mo
  • Billed annually ($15 month-to-month)
  • Starts at 500 subscribers
  • Sends up to 10x your list per month
  • Automation
  • A/B testing
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Best Value

Plus

$19.99/user/mo
  • Billed annually ($30 month-to-month)
  • Everything in Lite
  • Unlimited email lists and landing pages
  • Sends up to 12x your list per month
  • Advanced automation
  • Custom segments
  • Sales tracking
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AWeber: Pros & Cons

Pros

  • One of the longest-running email platforms
  • 14-day free trial on every plan
  • Excellent customer support including phone
  • Simple enough for email marketing beginners
  • Good deliverability rates
  • Web push notifications included

Cons

  • Automation features are less advanced than competitors
  • Template designs feel somewhat dated
  • Limited segmentation on lower plans
  • No built-in CRM functionality
  • Charges for unsubscribed contacts on some plans
  • Landing page builder is basic

Is AWeber Worth It?

AWeber is a paid tool, so the value depends on whether its feature set justifies the investment for your team. Most teams find the Plus plan at $19.99/mo to be the sweet spot.

With an editorial rating of 4.2/5, AWeber scores well in the Email Marketing category. Before committing, consider comparing it against alternatives to ensure it fits your workflow and budget.