Close CRM vs Insightly

Detailed comparison to help you choose the right tool for your needs

C

Close CRM

The CRM built for inside sales teams

4.7
Editorial Rating
I

Insightly

Modern CRM for growing businesses

4.2
Editorial Rating

Quick Comparison

Rating

4.7
vs
4.2

Starting Price

$49
vs
Free

Pricing Model

paid
vs
freemium
Feature
Close CRM
Insightly
Built-in calling
SMS
Email sequences
Pipeline views
Call recording
Power dialer
Contact Management
Pipeline Management
Project Management
Email Marketing
Custom Dashboards
Workflow Automation

Close CRM Pros

  • Best built-in calling of any CRM
  • Excellent email sequence automation
  • Fast, clean UI built for daily sales use
  • Power dialer saves hours on outbound

Close CRM Cons

  • Expensive for small teams
  • Less customizable than Salesforce
  • Not ideal for complex B2B sales with many stakeholders

Insightly Pros

  • Built-in project management post-sale
  • Good unified platform approach
  • AppConnect integration platform is powerful
  • Reasonable pricing for mid-market
  • Custom objects and fields on all plans
  • Relationship linking between records is useful

Insightly Cons

  • Interface feels dated compared to modern CRMs
  • Free plan is limited to 2 users
  • Marketing features are basic vs dedicated tools
  • Mobile app needs improvement
  • Customer support can be slow
  • Reporting requires Professional plan or higher

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