Insightly vs Freshsales

Detailed comparison to help you choose the right tool for your needs

I

Insightly

Modern CRM for growing businesses

4.2
Editorial Rating
F

Freshsales

AI-powered CRM for high-velocity sales

4.5
Editorial Rating

Quick Comparison

Rating

4.2
vs
4.5

Starting Price

Free
vs
Free

Pricing Model

freemium
vs
freemium
Feature
Insightly
Freshsales
Contact Management
Pipeline Management
Project Management
Email Marketing
Custom Dashboards
Workflow Automation
Deal Pipeline
AI Lead Scoring
Built-in Phone
Email Tracking

Insightly Pros

  • Built-in project management post-sale
  • Good unified platform approach
  • AppConnect integration platform is powerful
  • Reasonable pricing for mid-market
  • Custom objects and fields on all plans
  • Relationship linking between records is useful

Insightly Cons

  • Interface feels dated compared to modern CRMs
  • Free plan is limited to 2 users
  • Marketing features are basic vs dedicated tools
  • Mobile app needs improvement
  • Customer support can be slow
  • Reporting requires Professional plan or higher

Freshsales Pros

  • Free tier is genuinely useful for small teams
  • Built-in phone and email reduce tool sprawl
  • AI-powered lead scoring on affordable plans
  • Clean and intuitive interface
  • Integrates well with other Freshworks products
  • Very competitive pricing across all tiers

Freshsales Cons

  • Smaller third-party integration marketplace
  • Reporting is less advanced than Salesforce
  • Customization is more limited than enterprise CRMs
  • Mobile app can be sluggish
  • Marketing features require separate Freshmarketer
  • Bot sessions are capped on each plan

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