Constant Contact vs Ghost
Detailed comparison to help you choose the right tool for your needs
C
Constant Contact
Email marketing that drives real results
4.0
Editorial RatingG
Ghost
The creator platform for independent publishers
4.2
Editorial RatingQuick Comparison
Rating
4
vs4.2
Starting Price
$12
vs$9
Pricing Model
paid
vspaid
Feature
Constant Contact
Ghost
Email Marketing
Event Management
Social Media Tools
Ecommerce
Automation
Surveys
Newsletter sending
Membership tiers
Paid subscriptions
SEO tools
Full blogging CMS
Self-hostable
Constant Contact Pros
- Excellent event management features
- Very easy for beginners to get started
- Good template library with drag-and-drop editor
- Strong deliverability rates
- Phone support available on all plans
- Social media posting included
Constant Contact Cons
- Pricing is higher than many competitors
- Automation is less sophisticated than ActiveCampaign
- Email editor can be rigid with formatting
- Limited A/B testing options
- Cancellation process has been criticized
- Analytics are basic compared to modern tools
Ghost Pros
- Open source — full ownership of your content
- Best SEO of any newsletter platform
- No revenue cut on paid subscriptions
- Self-hosting option for maximum control
- Professional blogging CMS built in
Ghost Cons
- More technical setup than Substack
- Design customization requires knowing Handlebars/CSS
- No built-in discovery network
- Member limits on lower plans