Brevo vs ConvertKit

Detailed comparison to help you choose the right tool for your needs

B

Brevo

The most approachable CRM suite

4.5
Editorial Rating
C

ConvertKit

Email marketing for creators

4.4
Editorial Rating

Quick Comparison

Rating

4.5
vs
4.4

Starting Price

Free
vs
Free

Pricing Model

freemium
vs
freemium
Feature
Brevo
ConvertKit
Email Marketing
SMS Marketing
WhatsApp Campaigns
CRM
Marketing Automation
Transactional Email
Email broadcasts
Visual automations
Landing pages
Subscriber tagging
Forms
Creator Network

Brevo Pros

  • Unlimited contacts on all plans including free
  • Email, SMS, and WhatsApp in one platform
  • Built-in CRM at no extra cost
  • Strong transactional email capabilities
  • Very competitive pricing
  • Good marketing automation builder

Brevo Cons

  • Free plan has 300 emails per day limit
  • Email editor is less polished than Mailchimp
  • Advanced features require Business plan
  • Deliverability can be inconsistent
  • Reporting is basic on lower plans
  • Customer support response times vary

ConvertKit Pros

  • Creator-focused
  • Visual automations
  • Good free tier
  • Growing network

ConvertKit Cons

  • Limited templates
  • Gets expensive at scale
  • Basic reporting on free

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